Analyzing financial statements for business acquisition

This Workbook and software combination has been expressly created for
the non-financial entrepreneur or executive engaged in
buying or selling Private Companies.

Obtain a clear and concise understanding of any company's financial strengths and weaknesses quickly. Ratify opportunities a company represents in minutes using this unique book and software combination. This combo was created for non-financial professionals and is based upon experience gained participating in more than two thousand Private Company acquisitions. It is written in clear, plain, shirt sleeve English and not accounting jargon or code that is understood only by members of the "Financial Circle."

Buying a Cash Business? The book explains how to determine what the real earnings of any company might be under your ownership and the "MBA on CD ROM" software makes "crunching the numbers" easy. Impress your accountant with the quality Due Diligence review the "MBA on Disk" software produces. Save the hundreds if not thousands of dollars he/she would have to charge you for a similar work product. The book and software enables you to fully understand any company's financial position and maintain complete control over the Due Diligence process.

Avoid Misuse of Advisors
After you complete this guide you will be in a position to use the financial professional you engage correctly. Most business buyers do not completely understand how the relationship between advisor and client should work and as a result misuse their advisors and, as a result of this misuse, fail to attain their goal of business ownership.

Perhaps the best way to illustrate the ideal relationship between client and advisor would be compare the role of a spiritual advisor to that of an accountant. A young man approaches his clergyman and asks “Should I marry this woman?” The clergyman’s only answer is NO. Why? Simply because asking such a question indicates that the young man isn’t sure of what he is doing. If he is not mature enough to answer the question himself is he mature enough to handle marriage? That question has to be answered by the young man himself and is not a decision that should be shifted to another.

Assume for a moment that you are an accountant or CPA and that your best friend in the world has just thrust a few tax returns into your hands and asks: “Should I buy this business?” Did you feel a chill go up your spine? The real life accountant certainly would have. Your fear would be that your friend doesn’t know what he’s doing. You also are mindful of the litigious society in which we live. Your answer to his question eventually would probably be NO.

Proper Use of Your Financial Professional
You should have completed the following tasks BEFORE you approach your financial advisor:

Gathered tax returns, Income Statements and Balance Sheets for the last three to five years.
Gained a comprehensive understanding of company operations
Performed comparative Analysis of Income Statements and Balance Sheets
Developed a 5 Year Comparative Ratio Analysis
Conducted a Gross Profit Test
Researched the Company’s Industry and that of its major customers
Obtained a full understanding of the opportunity the business represents
Constructed a Pro forma of expected Company performance under your ownership.

You provide your financial advisor with the above material and ask, “Have I done this correctly and/or have I left anything out? This guide will facilitate your completion of the above tasks.

I have finished reading "The Layman's guide....."
and it was extremely easy to read and understand.

A Savvy Business Person or an Immature Dreamer?
If you are the advisor wouldn’t you view this client as obviously being a prepared, serious and savvy business person rather than an immature dreamer? By employing the information and principals this guide provides you will not just appear to be a savvy business person you in fact will be a savvy business person. One who fully understands the Company’s financial position and the opportunities the Company represents.

How much does it cost?
Not as much as you might think. Your accountant or CPA would certainly have to charge you several hundred dollars or more to produce the review "MBA on CD ROM" produces. It is also unlikely your accountant wants to spend the time required to teach you how to interpret financial statements. Accountants and CPAs make their living interpreting financial statements for their clients and not by teaching them how to do it themselves.

Thanks, "Interpreting Financial Statements" is just what I have been searching for,
you would not believe it. I have been looking for a layman's guide for the longest time.
I have purchased other materials from you and you continue to deliver.
Ron H. Business Advisor

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