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Table of Contents

                                                                                                            

Introduction

Chapter 1   You can’t be fired but you can’t quit either

                                    Expectations regarding business continuation            

                                    What really happens                                                          

                                    Expectations vs reality                                                      

                                    Why most business do not transfer                                 

                                    Most businesses can be sold                                              

                                    Obtain necessary information                                          

                                    Common reasons for sale                                                  

                                    One minute quiz for business owners only                    

Chapter 2   Don’t let anyone know it’s for sale but sell it quickly!

                                    Sell it but don’t let anyone know it’s for sale                 

                                    Don’t know what the business is worth, but
                                                I know what I want for it.                                      

                                    Ask twelve people and you will get twelve
                                                different answers                                                     

                                    Future of business is dependent upon who buys it      

                                    Light manufacturing or distribution                              

                                    Third parties refuse to ratify the wisdom of
                                                 the purchase                                                           

                                    Selling is a personal decision and not purely
                                                a financial matter                                                   

                                    What business person complains they have
                                                too many customers?                                              

                                    A business is to its owner as a child is to its parents   

Chapter 3   All the right things are wrong!

                                    Highest and best use                                                          

                                    Motivation                                                                            

                                    Alternatives to buying a business that
                                                satisfy motivation                                                  

                                    Combining highest and best use with motivation       

                                    View your business from the outside in             

Chapter 4   Value, as with beauty, is in the eyes of the beholder         

                                    The saga of the rusty dusty Ford                                    

                                    What is your business worth?                                          

Chapter 5   Types of buyers and what they will pay

                                    Opportunity vs potential                                                   

                                    Strategic acquiror                                                               

                                    Sophisticated or corporate acquiror                                

                                    Financial buyer                                                                  

                                    Industry buyer                                                                    

Chapter 6   Types of businesses and what they may be worth

                                    Size of company                                                                   

                                    Product or service                                                               

                                    Importance of the owner                                                    

                                    Profitability and perception of future profits                

                                    The four major business classifications             

                                                Wall Street                                                               

                                                Main Street                                                              

                                                Upper Main Street                                                  

                                                Middle-market or Limbo                                       

                                    Types of business or market served                                

Chapter 7   How to identify the “right buyer”

                                    How to find “Mr. right”                                                       

                                    Profile your business                                                          

                                    Profile ideal acquiror                                                         

                                    Buyer profile and value                                                     

Chapter 8   What do you do after you decide to sell?

                                    Help, where to find it                                                          

                                    No one understands my business the way I do 

                                    When business owners attempt to sell on their own    

Chapter 9   Is it an offer you can’t refuse?

                                    Type of buyer                                                                       

                                    The fit                                                                                    

                                    Resources                                                                              

Chapter 10 Dealing with the financial buyer

                                    The envisioned method                                                     

                                    Why conventional methods do not work                        

                                    The safe and effective selling process                             

                                    The buying process                                                             

                                    Summary                                                                              

Chapter 11 Main Street business, sophisticated buyer

                                    Why many sophisticated buyers avoid
                                                “main street” businesses                                        

                                    Attracting sophisticated buyers to a
                                                 “main street” business                                          

                                    Positioning your business for the
                                                sophisticated buyer                                                

Chapter 12 Bottom line or between the lines?

                                    Balance sheet adjustments                                               

                                    Adjustable balance sheet elements                                 

                                    Sample adjusted balance sheet                                        

                        It’s not what you see, but how you see it                        

                                    Adjusting historic “bottom line” results             

                                    Recasting or normalizing financial statements           

                                    Non cash adjustments                                                       

                                    Non reoccurring      expenses                                            

                                    Discretionary expenses                                                      

                                    Negative adjustments                                                       

                                    Example of Income Statement adjustments                 

                                    Non financial elements that affect value                       

                                    Outlook for the industry                                                  

                                    Outlook for the business                                                    

                                    Outlook for the market served                                         

                                    Regional or local outlook                                                 

                                    The opportunity                                                               

                                    Reason for sale                                                                   

                                    Summary                                                                            

Chapter 13 How to increase value without increasing profits

                                    Transferability of skills                                                     

                                    Bankability and records                                                    

                                    Information beyond the financial statements              

                                                Industry concentrations                                        

                                                Margin maintenance                                             

                                                Identification of buyer fitting
                                                            the opportunity                                           

                                                Prepare credible projections                                 

                                    Stability of tenancy                                                            

                                    Professional assistance                                                      

                                    Perception of risk                                                               

Chapter 14 Assessing risk

                                    What is a capitalization rate?                                          

                                    Alternative method of determining a
                                                capitalization rate                                                 

                                    Summary                                                                        

Chapter 15 Earnings computations, varying views

                                    Industry buyer                                                                    

                                    Financial buyer                                                                   

                                    Sophisticated or corporate acquirer                                

                                    Projections ?                                                                         

Chapter 16 Valuation example

                                    The company                                                                       

                                    Buyer identification                                                           

                                    Summary of values                                                                                                Exhibits                                                                               

                                                Comparative balance sheet                                  

                                                Comparative income statements                         

                                                Comparative analysis of selected ratios 

                                                Interim income statement                                    

                                                Sales history by month                                          

Chapter 17 Industry buyer valuation methods

                                    Book value method                                                             

                                    Adjusted book value method                                            

                                    Liquidation value method                                                

                                    Summary  of values                                                            

Chapter 18 Financial buyer methods

                                    Discretionary earnings computations                            

                                    Weighted income computations                                       

                                    Basic method                                                                       

                                    Discretionary earnings method                                       

                                    Debt capacity method                                                        

                                    Comparable method                                                           

                                    Cost to replace                                                                     

                                    Multiple or weighted value method                                

Chapter 19 Methods used by corporate and sophisticated buyers

                                    Summary of classifications                                              

                                    Favorite methods                                                                

                                    Business risk worksheet                                                    

                                    Projections                                                                            

                                    Income computations                                                        

                                    Excess earnings                                                                  

                                    Present value computations                                            

                                    Discounted present earnings                                           

                                    Discounted projected earnings                                         

                                    Capitalization of income                                                   

                                    EBIT methods                                                                     

                                    Summary of sophisticated buyer methods                    

Chapter 20 Strategic acquiror methods

                                    Comparison with public companies                                

                                    Computation of earnings                                                  

                                    Converting earnings for public company
                                                 comparison                                                             

                                    Comparison methods                                                         

                                    Summary of values                                                             

Chapter 21 Fair market value and fair cash value...
                                      what’s the difference?

                                    Valuation results may mislead                                        

                                    Case study                                                                           

                                    Calculate the cash value                                                   

                                    The facts as supported by comparable sales data        

Chapter 22 Financing and value attainment

                                    Amount of financing available                                        

                                    How much might a bank lend for the purchase
                                                 of your business?                                                    

                                    Will the business qualify for a loan?                               

                                    Bankability worksheet                                                       

                                    Do you want a bank to participate?                                 

Chapter 23 Transaction structuring and value justification

                                    What’s the cash price?                                                       

                                    Terms or cash -- which do you prefer?                            

                                    Summary of all cash value computation                       

                                    Buyer expectation                                                              

                                    Value justification                                                              

                                    Buyer’s view of fairness                                                     

Chapter 24 How a savvy businessman sells his business

                                    The winning strategy                                                             

                                    Summary                                                                              


Appendix

                                    Ratio analysis and value                                                   

                                    Ratio analysis and comparison with industry                     

                                                Comparative ratio review                                     

                                                Comparative operating ratios                                

                                                Comparison of profitability with
                                                            that of industry                                          

                                                                      

 

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