|
Combination One
Introduction to
Business Brokerage
Two Books for those who are simply exploring Business Brokerage as a career.
First Book: In & Out of Business. . . Happily
The first piece in the package is the book "In and Out of
Business. . . Happily." The book reveals the previously unwritten
rules for buying, selling and valuing a private business. Learn how to
determine the right price for any private or family businesses (with sales
between $100,000 and $20,000,000). Case studies illustrate why different buyers
pay different prices. Explains why individual motivations and perspectives may
be more important than “the numbers” when making value and buy/sell
decisions. This is the only resource of its kind. Based on marketplace
experience, not theory. Bound in a sturdy 3 ring binder for ease of reference.
Let me caution you though. If you're
looking for an academic treatise on the sales process, this is not the book. But
if you want practical, useful information based on actual experiences, I think
you'll be happy with "In & Out of Business. . . Happily".
Here are some of the topics covered
in the book’s twenty four chapters
-
Types of buyers active in today’s
marketplace and how they determine value
-
An overview of how a savvy
business person sells his/her business
-
Moves you can make to maximize a
company’s value before you put it on the market
-
How to sell a business without
anyone knowing it was for sale until after the sale is consummated
-
A complete and comprehensive
description of the types of buyers in today’s marketplace. Determine which
type will be best for any business and pay the most money and how to avoid
the rest
-
How to position a business to
assure that you get the right price
-
Expensive traps and mistakes to
avoid when selling a business
-
Types of buyers active in today’s
marketplace and how they determine value
-
Ten reasons why selling a
business is different from selling essentially anything else you can imagine
and how to capitalize upon the differences.
-
Non financial factors that impact
a business’ value
-
A comprehensive overview of the
proper sequence of steps to the dance that ensues once you have attracted
what appears to be the right buyer (For example: Tax returns are one of the
first things buyers request but should be among the last items provided)
-
Bottom line or between the lines?
How to help your buyer understand the real profitability and opportunity
your business represents.
-
How to increase your business’
value without increasing declared profits
The financial component of selling a
business is made easier to understand by eliminating financial jargon and
dispelling the mystery that usually surrounds business valuation
In addition, the book’ s appendix
provides: definitions and examples of key terms used in a buy/sell transaction;
explanations and models of various ratio analyses and comparisons within your
industry; and various tables such as those showing present value, monthly loan
payments, future value, and balance remaining on a loan.
The Second Book -- Buying a Business
Made Easier (Read - How to sell a business)
This practical guide, written in understandable "shirt
sleeve" language, simplifies a very complex subject. The book focuses
upon the motivations and perceptions that drive a sale. The Case Studies and
Examples provided illustrate every major issue and help make this complex
subject easier to understand.
The book walks you through the Business Buying Process one step at a time.
Each major point is illustrated with an actual case study example so you can buy
or sell a business as if you had purchased or sold businesses hundreds of times
before.
Some of the tips and insider information illustrated in "Buying a
Business Made Easier"
- Three questions to ask so you don't
waste time and money reviewing businesses that don't "fit" you or
your lifestyle - cut right to the quick without offending either the seller
nor the sellers advisors
- Ask the four key questions used by the
Pros to determine profitability before seeing the books - Save hundreds of
hours and perhaps thousands of dollars in professional fees analyzing
businesses you should never buy
- Learn how to determine the real profits of any business,
especially cash businesses, using techniques employed by the IRS and savvy
business buyers
- Avoid pitfalls and common mistakes that
can cost dearly
- Learn negotiation techniques that produce win-win results
- Where to obtain the best advice (and
it's usually free)
- Determine a proper price and transaction
structure for purchasing the business (it's not what you pay but rather how
you pay it).
The Book represent a compilation of the experience gained in successfully
negotiating the purchase and sale of more than 2,000 businesses. The
information is based upon real experiences and not scholarly theory. Learn how
to buy, or sell a business like a pro.
Profit from
the experience and insight gained
in negotiating more
than two thousand business transfers"
Third Book -
Interpreting Financial Statements for Business Acquisitions - A Layman's Guide
This
Workbook and software combination has been expressly created for
the non-financial entrepreneur or executive engaged in
buying or selling Private Companies.
Obtain a clear and concise
understanding of any company's financial strengths and weaknesses quickly.
Ratify opportunities a company represents in minutes using this unique book and
software combination. This combo was created for non-financial
professionals and is based upon experience gained participating in more than two
thousand Private Company acquisitions. It is written in clear, plain,
shirt sleeve English and not accounting jargon or code that is understood only
by members of the "Financial Circle."
No need to be
intimidated by accounting and finance jargon any longer.
Buying a Cash Business? The
book explains how to determine what the real earnings of any company might be
under your ownership and the "MBA on CD ROM" software makes
"crunching the numbers" easy. Impress your
accountant with the quality Due Diligence review the "MBA on Disk"
software produces. Save the hundreds if not thousands of dollars he/she
would have to charge you for a similar work product. The book and software
enables you to fully understand any company's financial position and maintain
complete control over the Due Diligence process.
|
|
Avoid
Misuse of Advisors
After you complete this guide you will be in a position to use the
financial professional you engage correctly.
Most business buyers do not completely understand how the
relationship between advisor and client should work and as a result
misuse their advisors and, as a result of this misuse, fail to attain
their goal of business ownership.
Perhaps the best way to illustrate the ideal relationship between
client and advisor would be compare the role of a spiritual advisor to
that of an accountant. A
young man approaches his clergyman and asks “Should I marry this
woman?” The
clergyman’s only answer is NO.
Why? Simply
because asking such a question indicates that the young man isn’t
sure of what he is doing. If
he is not mature enough to answer the question himself is he mature
enough to handle marriage? That
question has to be answered by the young man himself and is not a
decision that should be shifted to another.
Assume for a moment that you are an accountant or CPA and that
your best friend in the world has just thrust a few tax returns into
your hands and asks: “Should I buy this business?”
Did you feel a chill go up your spine?
The real life accountant certainly would have.
Your fear would be that your friend doesn’t know what he’s
doing. You also are
mindful of the litigious society in which we live.
Your answer to his question eventually would probably be NO.
|
|
Proper
Use of Your Financial Professional
You should have completed the following tasks
BEFORE you approach your financial advisor:
-
Gathered
tax returns, Income Statements and Balance Sheets for the last
three to five years.
-
Gained
a comprehensive understanding of company operations
-
Performed
comparative Analysis of Income Statements and Balance Sheets
-
Developed
a 5 Year Comparative Ratio Analysis
-
Conducted
a Gross Profit Test
-
Researched
the Company’s Industry and that of its major customers
-
Obtained
a full understanding of the opportunity the business represents
-
Constructed
a Pro forma of expected Company performance under your ownership.
You
provide your financial advisor with the above material and ask,
“Have I done this correctly and/or have I left anything out?
This guide will facilitate your completion of the above tasks.
|
I have finished
reading "The Layman's guide....."
and it was extremely easy to read and understand.
A
Savvy Business Person or an Immature Dreamer?
If you are the advisor wouldn’t you view this client as obviously being a
prepared, serious and savvy business person rather than an immature dreamer?
By employing the information and principals this guide provides you will
not just appear to be a savvy business person you in fact will be a savvy
business person. One who fully
understands the Company’s financial position and the opportunities the Company
represents.
How
much does it cost?
Not as much as you might think. Your accountant or CPA would certainly
have to charge you several hundred dollars or more to produce the review
"MBA on CD ROM" produces. It is also unlikely your accountant
wants to spend the time required to teach you how to interpret financial
statements. Accountants and CPAs make their living interpreting financial
statements for their clients and not by teaching them how to do it themselves.
Thanks,
"Interpreting Financial Statements" is just what I have been searching
for,
you would not believe it. I have been looking for a layman's guide for the
longest time.
I have purchased other materials from you and you continue to deliver.
Ron H. Business Advisor
|
Items |
Regular
Low Price |
| In & Out of Business. . . Happily |
65.00 |
| Buying a Business Made Easier |
65.00 |
Interpreting Financial Statements plus
MBA on Disk Software |
75.00 |
| Shipping |
12.30 |
| Total |
217.30 |
|
Discount |
47.30 |
| Special Price including shipping |
170.00 |
YES
Please ship me my Introduction to Business Brokerage Package
Introductory Offer
Direct from Publisher
Two ways to buy:
|
Ship
hard copies of all three books and software
"In & Out of Business. . . Happily,"
Buying
a Business Made Easier,
Interpreting
Financial Statements for
Business Acquisitions, - A Layman's Guide
USPS
Priority Mail included
|
"Download*
" all three books and software
plus we will mail you a CD ROM that containing all
USPS Priority Mail included
*
We will send books and software as an email attachment within 24 hrs of
purchase
|
|
$170.00
|
$130.00
|
| 